# Property Match — 前端完整文案(1:1 逐字版)

> 来源文件:`app/Support/PropertyMatchData.php`(唯一文案源,view 本身不含文案)
> **原文件 verbatim 副本可直接下载:`/PropertyMatchData.php.txt`** — 要 1:1 port 请以该文件为准,本文档是同一内容的可读版。
> 前端模板 verbatim 副本:`/property-match-survey.blade.php.txt`
> 该文件输出 4 个 JS 全局对象:`window.PM_LOAN` / `window.PM_T` / `window.PM_R` / `window.PM_PRICE`。

---

## 1. `PM_LOAN` — 贷款档位选项(第 2 题)

| key | en | zh |
| --- | --- | --- |
| `above850` | Above RM850k | RM850k 以上 |
| `650to850` | RM650k – RM850k | RM650k – RM850k |
| `550to650` | RM550k – RM650k | RM550k – RM650k |
| `below550` | Below RM550k | RM550k 以下 |

---

## 2. `PM_T` — 全部界面文案(en / zh 两套)

> `(n)` / `(n,t2)` / `(m)` 表示该条是函数,运行时插入用户 first name(n)、题号(t2)、match 楼盘名(m)。

### 2.1 页头 / 通用

| key | en | zh |
| --- | --- | --- |
| `tagline` | Property Match | Property Match 配对 |
| `startOver` | Start over | 重新开始 |

### 2.2 Intro 开场页

| key | en | zh |
| --- | --- | --- |
| `introEyebrow` | 2-minute assessment | 2 分钟测评 |
| `introTitleA` | The right property is a␣ | 选对 property,靠␣ |
| `introTitleEm`(金色斜体) | decision | decision |
| `introTitleB` | , not a guess. | ,不靠运气。 |
| `introBody` | Answer four questions about your financing and goals. Our engine — the same framework our consultants use — matches you to the exact unit type across Peel Lane, The Andaman Sunway, Binastra Cochrane, or KLCC. | 回答 4 个关于 financing 和目标的问题。我们的引擎 — 与顾问同一套 framework — 帮你从 Peel Lane、The Andaman Sunway、Binastra Cochrane 或 KLCC 中,配对最适合你的 unit type。 |
| `introNote` | Free. Takes two minutes. | 免费,只需 2 分钟。 |
| `introCta` | Find my property → | 开始配对我的 property → |

### 2.3 Contact 联系资料页

| key | en | zh |
| --- | --- | --- |
| `contactEyebrow` | Before we begin | 开始之前 |
| `contactTitle` | Where should we send your result? | 你的结果要发到哪里? |
| `contactSub` | Your personalised match report will be prepared under your name. | 我们会以你的名字准备专属 match report。 |
| `fName` | Your name | 姓名 |
| `fPhone` | WhatsApp number | WhatsApp 号码 |
| `fEmail` | Email | Email |
| `contactCta` | Start the assessment → | 开始测评 → |
| `contactPrivacy` | We never share your details. Used only to prepare and send your property match. | 你的资料绝不外泄,只用于准备与发送你的 property match。 |

### 2.4 题号指示

| key | en | zh |
| --- | --- | --- |
| `qOf(n,t2)` | Question ${n} of ${t2} | 第 ${n} 题,共 ${t2} 题 |

### 2.5 第 1 题 · 90% Loan Quota

| key | en | zh |
| --- | --- | --- |
| `q1Title(n)` | Alright ${n} — where are you with your 90% loan quota? | ${n},你的 90% loan quota 现在是什么状况? |
| `q1Sub` | Your first two residential loans qualify for 90% margin of financing. Pick the one that describes you. | 首两间住宅贷款可享 90% margin of financing。选一个最符合你的情况。 |
| `q1o1`(选项 1) | I haven't bought any property yet | 我还没买过任何 property |
| `q1h1`(选项 1 副文) | Both 90% quotas available — strongest financing position | 两个 90% quota 都在 — financing 条件最强 |
| `q1o2` | I own 1 property, last 90% quota remaining | 已买 1 间,还剩最后一个 90% quota |
| `q1h2` | Still qualify for 90% financing on this purchase | 这次购买还能享 90% financing |
| `q1o3` | I have quota, but want to reserve it | 还有 quota,但想 reserve 起来 |
| `q1h3` | Keep your 90% margin — we'll match you to established Tier-1 assets | 保留你的 90% margin — 我们帮你配对成熟的 Tier-1 资产 |
| `q1o4` | I've used up both 90% quotas | 两个 90% quota 都用完了 |
| `q1h4` | Third property onwards — 70% margin territory | 第三间起 — 只剩 70% margin |

**Trail chips(第 1 题四个选项对应的答案胶囊):**

| key | en | zh |
| --- | --- | --- |
| `t1` | Fresh buyer · 2× 90% quota | 首购族 · 2× 90% quota |
| `t2` | 1 property · last 90% quota | 已有 1 间 · 最后 90% quota |
| `t3` | Reserving 90% quota | 保留 90% quota |
| `t4` | Both 90% quotas used | 90% quota 已用完 |

### 2.6 第 1b 题 · 20% Downpayment

| key | en | zh |
| --- | --- | --- |
| `dpTitle` | Are you comfortable paying a 20% downpayment? | 你能接受 20% downpayment 吗? |
| `dpSub` | That's roughly RM100k–150k depending on the unit. It keeps the new-launch opportunities open to you. | 大约 RM100k–150k(视 unit 而定)。这能为你保住 new launch 的机会。 |
| `dpYes` | Yes, 20% down is fine | 可以,20% down 没问题 |
| `dpYesH` | Around RM100k–150k — access the full new launch pool | 约 RM100k–150k — 整个 new launch pool 任你选 |
| `dpNo` | No, I'd rather keep cash liquid | 不了,我想保留现金流动性 |
| `dpNoH` | We'll pivot to established Tier-1 assets | 我们转向成熟的 Tier-1 资产 |
| `tDpYes`(chip) | 20% DP ✓ | 20% DP ✓ |
| `tDpNo`(chip) | Prefer lower cash outlay | 想保留现金 |

### 2.7 第 2 题 · Loan Amount

| key | en | zh |
| --- | --- | --- |
| `loanTitle` | What loan amount can you qualify for? | 你的 loan 能批到多少? |
| `loanSub` | Not sure? Pick your best estimate — our consultant verifies eligibility for free. | 不确定?选个大概 — 顾问可免费帮你核实 eligibility。 |
| `loanHTop`(above850 的副文) | Flagship layouts unlocked | 解锁旗舰 layout |
| `loanHBottom`(below550 的副文) | Highest-yield entry strategy | 最高 yield 的入场策略 |

(chip 直接用 `PM_LOAN` 档位文字,中间两档无副文)

### 2.8 第 3 题 · Priority

| key | en | zh |
| --- | --- | --- |
| `prTitle` | What matters more to you? | 你更看重哪一个? |
| `prSub` | There's no wrong answer — only the right property for it. | 没有对错 — 只有最适合它的 property。 |
| `prGrowth` | Capital growth | Capital growth 增值 |
| `prGrowthH` | Buy into an appreciating corridor — still a minimum 7–8% ROI | 买进升值 corridor — 仍有最低 7–8% ROI |
| `prRoi` | Stable ROI, fully managed | 稳定 ROI,全托管 |
| `prRoiH` | 8–9% ROI without landlord work — net positive even after 20% management fee | 8–9% ROI,不用做 landlord — 扣除 20% management fee 后仍是 net positive |
| `tGrowth`(chip) | Growth-focused | 看重增值 |
| `tRoi`(chip) | ROI + hands-off | ROI + 全托管 |

### 2.9 第 4 题 · Freehold

| key | en | zh |
| --- | --- | --- |
| `fhTitle` | Does freehold matter to you? | Freehold 对你重要吗? |
| `fhSub` | Tenure decides how long you can hold — and how easily you can sell later. | 地契类型决定你能持有多久 —— 也决定你日后好不好转手。 |
| `fhYes` | Yes, I want to own the land title | 重要,我要永久地契 |
| `fhYesH` | Hold for the long term — capital gains compound as infrastructure matures, and inflation runs forever. | 能长期持有 —— 基础设施成熟 + 通胀带来长期资本增值,而通胀是永远的复利。 |
| `fhNo` | No strong preference | 没有特别偏好 |
| `fhNoH` | Leasehold is typically a ~15-year hold — once the remaining lease falls below 70 years, your next buyer struggles to get loan financing, so it's harder to exit. | Leasehold 通常最多持有约 15 年 —— 一旦剩余地契低于 70 年,下一手买家很难做 loan financing,转手更难。 |
| `tFhYes`(chip) | Freehold preferred | 偏好 Freehold |
| `tFhNo`(chip) | Tenure flexible | 地契不拘 |

### 2.10 Submit 确认页

| key | en | zh |
| --- | --- | --- |
| `subEyebrow` | Assessment complete | 测评完成 |
| `subTitle(n)` | Your match is ready, ${n}. | ${n},你的 match 已经准备好了。 |
| `subSub` | Here's what you told us. Submit to lock in your answers and reveal your recommended property. | 这是你的回答。按 Submit 锁定答案,即刻揭晓为你推荐的 property。 |
| `subCta` | Submit & reveal my match → | Submit,揭晓我的 match → |
| `subSaving` | Saving your assessment… | 正在保存你的测评… |
| `subNote` | Your answers are saved so our team can prepare your report — even if you're not ready for a call yet. | 答案会先保存,让团队为你准备 report — 就算你还没准备好通话也没关系。 |

### 2.11 Result 结果页

| key | en | zh |
| --- | --- | --- |
| `resEyebrow` | Your match | 你的 match |
| `consultTitle` | Want to pressure-test this with a human? | 想跟真人 consultant 验证这个结果吗? |
| `consultBody` | Our consultant will walk this exact framework with you on a Zoom call — verify your loan eligibility, compare live unit availability, and run the real numbers. Free, no obligation. | 顾问会在 Zoom 上跟你走一遍同样的 framework — 核实 loan eligibility、比较实时 unit availability、算真实数字。免费,无任何义务。 |
| `consultCta` | Arrange my Zoom call → | 安排我的 Zoom call → |
| `retake` | Retake the assessment | 重新测评 |
| `estRoi`(ROI 印章小字) | EST. ROI | 预计 ROI |
| `netRoi`(net badge) | Net-positive ROI | Net-positive ROI |

### 2.12 Book 预约页

| key | en | zh |
| --- | --- | --- |
| `bookEyebrow` | Book your consultation | 预约咨询 |
| `bookTitle` | 15 minutes on Zoom. | Zoom 上 15 分钟。 |
| `bookSub(n)` | We already have your details, ${n} — just pick a time that suits you. | ${n},资料我们已经有了 — 选个适合你的时间就行。 |
| `fSlot` | Preferred time | 方便的时间 |
| `slots`(3 个时段 chip) | Weekday daytime / Weekday evening / Weekend | 工作日白天 / 工作日晚上 / 周末 |
| `bookCta` | Confirm via WhatsApp → | 通过 WhatsApp 确认 → |
| `bookNote` | Opens WhatsApp with your details pre-filled. We reply within one business day. | 会打开 WhatsApp,资料已预填。一个工作日内回复你。 |

### 2.13 Done 完成页

| key | en | zh |
| --- | --- | --- |
| `doneTitle(n)` | You're all set, ${n}. | ${n},都安排好了。 |
| `doneBody(m)`(含 HTML,m 金色加粗) | Our consultant will confirm your Zoom slot on WhatsApp. Your match — **${m}** — is saved to the conversation. | 顾问会在 WhatsApp 确认你的 Zoom 时段。你的 match — **${m}** — 已经保存。 |
| `doneCta` | Run it again for a friend | 帮朋友再测一次 |

---

## 3. `PM_R` — 10 个结果的完整文案(含全部 3 条推荐理由,中英双语)

> 每个结果结构:`title`(中英共用)+ en/zh 各一套 `{unit, tenure, roi, tag, reasons[3]}`。
> `roi: null` = 不显示 ROI 印章;`roi: "net"` = 显示「Net-positive ROI」badge。

### 3.1 `klccReserve` — KLCC Non-HDA Business Suite(保留 quota 路线)

| 字段 | en | zh |
| --- | --- | --- |
| unit | From RM500k · Tier-1 address | RM500k 起 · Tier-1 地址 |
| tenure | Non-HDA · Commercial title | Non-HDA · 商业地契 |
| roi | null | null |
| tag | Strategic quota play | Quota 战略布局 |

**Reasons(en):**
1. Smart move — a Non-HDA business suite doesn't touch your residential 90% quota at all. Your strongest financing stays intact for the right future buy.
2. From RM500k, you hold a Tier-1 KLCC address that holds value through cycles.
3. Our consultant can shortlist available suites and structure the loan without consuming your quota.

**Reasons(zh):**
1. 聪明的做法 — Non-HDA business suite 完全不动你的住宅 90% quota,最强的 financing 留给未来对的那一间。
2. RM500k 起,就能持有穿越周期、保值的 KLCC Tier-1 地址。
3. 顾问可帮你筛选现有 suite,用不占 quota 的方式安排贷款。

### 3.2 `klcc` — KLCC Non-HDA Business Suite(无 quota 无 DP 路线)

| 字段 | en | zh |
| --- | --- | --- |
| unit | From RM500k · Tier-1 address | RM500k 起 · Tier-1 地址 |
| tenure | Non-HDA · Commercial title | Non-HDA · 商业地契 |
| roi | null | null |
| tag | Capital preservation | 资本保值 |

**Reasons(en):**
1. Without the 90% margin or a 20% downpayment, new launches aren't the right fit yet — but this is.
2. From RM500k, a Non-HDA business suite puts you in a Tier-1 KLCC address that holds value through cycles.
3. Our consultant can shortlist available suites and match the financing to your situation.

**Reasons(zh):**
1. 没有 90% margin 或 20% downpayment,new launch 暂时不适合 — 但这个适合。
2. RM500k 起,Non-HDA business suite 让你持有穿越周期、保值的 KLCC Tier-1 地址。
3. 顾问可帮你筛选现有 suite,按你的条件配对 financing。

### 3.3 `andaman2br` — The Andaman, Sunway(2 房 Room Rental)

| 字段 | en | zh |
| --- | --- | --- |
| unit | 2-Bedroom · Room Rental Strategy | 2房 · Room Rental 策略 |
| tenure | Leasehold | Leasehold |
| roi | 9% | 9% |
| tag | Maximum yield entry | 最高 yield 入场 |

**Reasons(en):**
1. Below RM550k, this is the strongest yield play in the pool.
2. Room rental strategy pushes gross ROI to ~9% in a proven township.
3. Sunway's student and workforce demand keeps occupancy resilient.

**Reasons(zh):**
1. RM550k 以下,这是整个 pool 里最强的 yield 玩法。
2. Room rental 策略把 gross ROI 推到约 9%,而且是在成熟的 township。
3. Sunway 的学生与上班族需求,让出租率非常稳。

### 3.4 `peel3br` — Peel Lane(3 房 Dual Key)

| 字段 | en | zh |
| --- | --- | --- |
| unit | 3-Bedroom · Dual Key | 3房 · Dual Key |
| tenure | Leasehold | Leasehold |
| roi | 8% | 8% |
| tag | Growth corridor | 增值 corridor |

**Reasons(en):**
1. At this budget, Peel Lane is the growth pick — freehold Binastra needs RM650k+.
2. Dual-key layout gives two income streams from one loan.
3. Positioned in an appreciating corridor with upside as the area matures.

**Reasons(zh):**
1. 这个预算下,Peel Lane 是增值首选 — freehold 的 Binastra 需要 RM650k 以上。
2. Dual Key 格局,一笔 loan 两份租金收入。
3. 位于升值 corridor,区域成熟后还有 upside。

### 3.5 `andaman3br` — The Andaman, Sunway(3 房 Dual Key)

| 字段 | en | zh |
| --- | --- | --- |
| unit | 3-Bedroom · Dual Key | 3房 · Dual Key |
| tenure | Leasehold | Leasehold |
| roi | 9% | 9% |
| tag | Stable + hands-off | 稳定 + 全托管 |

**Reasons(en):**
1. Highest ROI in this tier at ~9%, in a mature, stable township.
2. Dual-key doubles your tenant pool and de-risks vacancy.
3. Management can run it for you — income without the landlord workload.

**Reasons(zh):**
1. 这个 tier 里最高的 ROI,约 9%,而且在成熟稳定的 township。
2. Dual Key 让租客池翻倍,大幅降低空置风险。
3. 可交给 management 托管 — 收租金,不做 landlord 的工。

### 3.6 `andamanManaged` — The Andaman, Sunway(托管投资 Unit)

| 字段 | en | zh |
| --- | --- | --- |
| unit | Managed Investment Unit | 托管投资 Unit |
| tenure | Leasehold | Leasehold |
| roi | net | net |
| tag | Fully managed | 全托管 |

**Reasons(en):**
1. You want stable returns without lifting a finger — Andaman is built for that.
2. Even after the 20% management fee and miscellaneous charges, net ROI still performs at 8–9%.
3. Stable area, professional management, predictable income.

**Reasons(zh):**
1. 你要的是躺着收的稳定回报 — Andaman 就是为这个而生。
2. 就算扣除 20% management fee 和杂费,net ROI 仍有 8–9% 的表现。
3. 稳定地区、专业管理、可预测的收入。

### 3.7 `binastraB` — Binastra Cochrane(Type B Dual Key)

| 字段 | en | zh |
| --- | --- | --- |
| unit | Type B · Dual Key | Type B · Dual Key |
| tenure | Freehold | Freehold |
| roi | null | null |
| tag | Freehold growth | Freehold 增值 |

**Reasons(en):**
1. Your loan eligibility above RM850k unlocks the Type B dual key — the flagship layout.
2. The only freehold in the pool — you own the land title forever.
3. Cochrane sits on the MRT with strong growth momentum, and a minimum 7–8% ROI.

**Reasons(zh):**
1. 你 RM850k 以上的 loan eligibility 解锁了 Type B dual key — 旗舰 layout。
2. 整个 pool 里唯一的 freehold — 地契永久是你的。
3. Cochrane 坐落 MRT 站上,增值动力强,还有最低 7–8% ROI。

### 3.8 `binastraA` — Binastra Cochrane(Type A Dual Key)

| 字段 | en | zh |
| --- | --- | --- |
| unit | Type A · Dual Key | Type A · Dual Key |
| tenure | Freehold | Freehold |
| roi | null | null |
| tag | Freehold growth | Freehold 增值 |

**Reasons(en):**
1. Your RM650k–850k eligibility fits the Type A dual key perfectly.
2. The only freehold in the pool — you own the land title forever.
3. Cochrane sits on the MRT with strong growth momentum, and a minimum 7–8% ROI.

**Reasons(zh):**
1. 你 RM650k–850k 的 eligibility 与 Type A dual key 完美匹配。
2. 整个 pool 里唯一的 freehold — 地契永久是你的。
3. Cochrane 坐落 MRT 站上,增值动力强,还有最低 7–8% ROI。

### 3.9 `growthOpenB` — Peel Lane or Binastra Type B(双选项)

| 字段 | en | zh |
| --- | --- | --- |
| unit | Dual Key options | Dual Key 双选项 |
| tenure | Leasehold or Freehold | Leasehold 或 Freehold |
| roi | null | null |
| tag | Growth — your pick | 增值 — 由你选 |

**Reasons(en):**
1. Tenure isn't your deciding factor, so both growth plays are open to you — minimum 7–8% ROI either way.
2. Peel Lane offers the leasehold value entry; Binastra offers freehold prestige.
3. Our consultant can walk you through unit availability and pricing on both.

**Reasons(zh):**
1. 地契不是你的决定因素,两个增值选项都向你敞开 — 无论哪个都有最低 7–8% ROI。
2. Peel Lane 是 leasehold 的性价比入场;Binastra 是 freehold 的地位象征。
3. 顾问可带你比较两边的 unit availability 和价格。

### 3.10 `growthOpenA` — Peel Lane or Binastra Type A(双选项)

| 字段 | en | zh |
| --- | --- | --- |
| unit | Dual Key options | Dual Key 双选项 |
| tenure | Leasehold or Freehold | Leasehold 或 Freehold |
| roi | null | null |
| tag | Growth — your pick | 增值 — 由你选 |

**Reasons(en):**(与 growthOpenB 完全相同)
1. Tenure isn't your deciding factor, so both growth plays are open to you — minimum 7–8% ROI either way.
2. Peel Lane offers the leasehold value entry; Binastra offers freehold prestige.
3. Our consultant can walk you through unit availability and pricing on both.

**Reasons(zh):**(与 growthOpenB 完全相同)
1. 地契不是你的决定因素,两个增值选项都向你敞开 — 无论哪个都有最低 7–8% ROI。
2. Peel Lane 是 leasehold 的性价比入场;Binastra 是 freehold 的地位象征。
3. 顾问可带你比较两边的 unit availability 和价格。

---

## 4. `PM_PRICE` — 10 个结果的价格文案

| key | en | zh |
| --- | --- | --- |
| `klccReserve` | From RM500k | RM500k 起 |
| `klcc` | From RM500k | RM500k 起 |
| `andaman2br` | ~RM470k · Type B, 2-Bedroom | 约 RM470k · Type B 2房 |
| `peel3br` | ~RM620k · 3-Bedroom Leasehold | 约 RM620k · 3房 Leasehold |
| `andaman3br` | ~RM570k · Type C Dual Key | 约 RM570k · Type C Dual Key |
| `andamanManaged` | ~RM570k · Type C Dual Key | 约 RM570k · Type C Dual Key |
| `binastraB` | ~RM800k · Type B | 约 RM800k · Type B |
| `binastraA` | ~RM680k · Type A | 约 RM680k · Type A |
| `growthOpenB` | Peel Lane ~RM620k · Binastra Type B ~RM800k | Peel Lane 约 RM620k · Binastra Type B 约 RM800k |
| `growthOpenA` | Peel Lane ~RM620k · Binastra Type A ~RM680k | Peel Lane 约 RM620k · Binastra Type A 约 RM680k |

---

## 5. View 内不在 PM_T 的硬编码文案(port 时别漏)

这些写死在 `survey.blade.php`(副本:`/property-match-survey.blade.php.txt`):

- 页面 `<title>`:`PropertyLab · Property Match 配对`
- 品牌:`PropertyLab AI`(AI 金色)+ logo 字母 `P`
- 语言切换按钮:`EN` / `中文`
- WhatsApp 号:`window.PM_WA = "601133167831"`
- 默认 first name(没填名字时):zh `朋友` / en `there`
- **WhatsApp 预填消息模板**(book 页,固定英文):

```
Hi PropertyLab! I completed the Property Match survey.

My answers: {trail 用 " → " 连接}
Recommended: {楼盘 title} ({unit})

Name: {姓名}
Email: {email}
Preferred Zoom slot: {时段}

Please arrange my consultation call.
```

- 联系资料摘要行(submit 页):`📋 {name} · {phone} · {email}`
- ROI 印章:`~{roi} ROI` badge / 圆形印章内 `{roi}` + `EST. ROI`(印章仅当 roi 有数字时显示,`net` 显示 `Net-positive ROI` badge)